Q: Existing campaign optimisation?
Hi,
We are already running advertisements, does your software connect directly to existing campaign and then suggest the tweaks?
I see in your campaign creation, you are asking bidding amounts, it’s better you suggest which bidding strategy to go for like maximise conversion, cpc, etc
Also please create video tutorials showing dynamic url insertion process in google ads and connecting that to ad alchemy, I see every video is showing how to use ad alchemy but not available how to do the same in google ads.
Also what are the limits for DKI, how many visits or how many clicks per month, does it make our site loading delays?
Also I see in google ads, similar meaning keywords are as redundant keywords, but your clusters are coming with lots of similar meaning keywords, how to handle such situation?
Thanks.
Jay_AdAlchemy
Dec 4, 2024A: Hey there!
No we can't reverse your existing campaigns back into the SpeedPPC campaign creator unfortunately. It's a little bit like a baking a cake where you can't reverse the cake back into the ingredients! :)
For the CPC amounts, this is required by Google Ads Editor. Generally we will use conversion data centric bid strategies once the campaigns are in GAE.
There is good reason to not use dynamic URL insertion and use Ad Alchemy to handle the URL creation process at the keyword level. It's much more powerful for landing page DKI.
No limits on DKI.
The clusters in the video only cluster what is similar. So it takes the inputs and then clusters those. It's not creating keywords. Clustering is very useful because it allows you to group similar themes and align them with excellent ad copy (which is a massive driver of campaign performance).
I hope that helps.