Q: Existing campaign optimization
Existing campaign optimization, how good is it compared to Adsby or optmyzr, please.
Im good with keywords and setting up ads and accounts but I'd like a decent advisor for me to review the suggestions (not regurgitated google advice junk to burn your money like go broad lol. I'm advanced ish, but last, and I want to hand this over to a staff member.
Matthew_AdAlchemy
Jan 15, 2025A: Hi Alan,
Our tool doesn't support existing campaign optimisations like Adsby. We built our tool around the TALL framework - targeting, ads, landing pages and LTV we developed from spending over $500 million on Google Ads. We're also not a fan of automated Google recommendations without context which is part of the reason why we don't aim to mimic those tools.
That being said, we've launched the Growth Club where we share tips and tricks that are useful for marketers of all skill levels and our most recent article series is on which Google OptiScore recommendations are trash and which ones you should accept and when which sounds like it might be useful for you.
alan7777