Q: Usecase for personalised cold email writing.
I’m interested in full stack if it’s possible to do following:
1 - can It take prospects data from a google sheet and write custom personalised cold email and input it in the same sheet in new columns? What would I need to do to test this setup?
2 - Can I create an agent and connect it with “ManyReach” cold email marketing tool to respond to cold email replies received in the unibox? My cold email campaigns follow a sales script to close the deals, can I train the agent to follow the script knowledge and close the deals?
SeanP_AgenticFlowAI
May 2, 2025A: Hey Ideatorr,
Thanks for your interest and the great questions about personalized cold email! Let's see how AgenticFlow can handle this.
Regarding taking prospect data from a Google Sheet, writing custom cold emails, and putting them back in the sheet: Yes, this is a very strong use case for an AgenticFlow Workflow. You would connect your Google Sheet using our Google Sheets MCP (https://agenticflow.ai/mcp/google_sheets). The workflow would read a row containing prospect data (like name, company, role, maybe some notes), feed that data into an LLM node (like Gemini, Claude, or your BYOK model) with a prompt designed to generate a personalized cold email based on those details. Then, the workflow would use the "Update Row" action from the Google Sheets MCP to write the generated email copy into a new column in that same row. To test this, you'd need to set up the Google Sheets MCP connection, build the simple workflow (Get Row -> LLM -> Update Row), and run it on a sample row from your sheet.
Now, about connecting an agent to "ManyReach" to respond to cold email replies: We don't have a specific MCP integration for ManyReach listed. If ManyReach provides an API for accessing incoming replies in their unibox and sending replies, you could potentially connect it using our API Call node within a workflow or agent flow. This would require technical setup using ManyReach's API documentation.
Regarding training the agent to follow a sales script and close deals: Yes, you can definitely provide your sales script and closing strategies as part of the agent's Knowledge Base or within its system prompt (instructions). The agent would then use this information when generating replies to incoming emails (fetched via the hypothetical ManyReach API connection or potentially a Gmail/Outlook connection if replies land there). The agent can follow the script, handle objections based on the knowledge you provide, and attempt to move the prospect towards closing. Its effectiveness will depend on the quality of the script/knowledge provided and the capabilities of the chosen LLM.
So, the personalized email generation and sheet updating is very doable with workflows and existing MCPs. Integrating with ManyReach for reply handling depends on their API availability and would require using the API Call node. Training the agent on your sales script is a core capability.