A: Thanks for your question and for taking the time to check us out! 😊

Just like Shopify is perfect for eCommerce, BD is built for Directories & Membership Sites. Here’s why some choose BD over WordPress:

🚀 Quick 15-Min Setup: Get your site market-ready fast. (See how here: https://www.brilliantdirectories.com/SetupVideo)

📝 Made for Directories: BD is purpose-built for directories & memberships – no adaptations needed.

🛠️ Hosting & Support Included: BD handles hosting & support, making things easier for you. (Unless you prefer managing hosting and/or your own server)

🔄 Automatic Updates: No need to worry about WordPress version and plugin updates breaking your site – BD updates everything internally for you and automatically.

🔌 No Plugin Overload: Even with a WP directory theme, you will need to rely on tons of third-party plugins to achieve full functionality. This can mean worrying about all plugins staying updated and working seamlessly together. BD has everything built-in – fewer worries.

💰 Monetization Simplified: Built-in tools for memberships, lead generation, paid listings, and more. Again, all without 3rd party plugins.

💡 SEO & Customization: SEO-ready, with customizable templates and on-page optimizations. BD sites benchmark out of the box with Google Pagespeed in the 90's+.

🚀 Speed & Security: BD is performance-optimized, reducing setup and tweaking time.

For more on this, check out our blog:
WordPress Themes vs. BD 👉 https://www.brilliantdirectories.com/blog/wordpress-themes-vs-brilliant-directories

If you're comfy with WordPress, that's great! Using a platform that’s also in your wheelhouse counts for a lot.

Please let me know if you have any more questions – always happy to help! 👍