Q: Advanced Segmentation?
Few Questions here:
1) What is Advanced Segmentation and How it is different from event based segmentation
2) Can I embed no branded Encharge Forms on a landing page in tier 6.
3) Now if 2) is yes can I distribute users on respective list or segment them on automation based on particular UTM parameter of the URL of the landing page where they came from.
David_Encharge
May 13, 2025A: Hi SAAS_Reviews!
1️⃣ Advanced Segmentation vs. Event-Based Segmentation:
- Advanced Segmentation: Allows you to filter people based on their attributes (like tags, custom fields, email engagement, etc.) or their actions within Encharge (like opened email, clicked link, etc.).
- Event-Based Segmentation: This is a more advanced feature available on our Premium plan (not included in the 2025 AppSumo LTD). It lets you segment people based on custom events they perform in your app or website (like "Signed Up," "Added to Cart," "Purchased," etc.). These are usually custom actions tracked through our API.
2️⃣ Unbranded Encharge Forms in Tier 6:
Yes, our native forms on all Growth Plan (including Tier 6) are completely unbranded. You can embed them anywhere you like.
3️⃣ Segmenting Users by UTM Parameter:
Absolutely! When a user submits a form, you can capture UTM parameters as hidden fields. Then, use these UTM values in your automation flows to add them to specific lists or segments.