Q: No e-commerce integration?

No woo or Shopify integration? What’s the point then?

KMFaircraftsMay 4, 2025
Founder Team
Daniel_Encharge

Daniel_Encharge

May 4, 2025

A: Totally fair question KMFaircrafts - and I get where you’re coming from.

I actually just took over Encharge a couple months ago (was a top tier buyer in 2021 → acquired the company in 2025 😃), and in that short time we’ve already delivered a ton, including:

• Fixed a ton of bugs
• Made improvements to the infrastructure (for long-term especially)
• Shipped Snippets, a long-requested feature
• And ... last but not least ... shipped the beginning of the WooCommerce integration, from the ground up - not a patched-together plugin, since it was one of the biggest requests ever. Plus promised in the past

So yes — we do have a WooCommerce integration, but it’s only available on Tier 6 of the AppSumo deal. Plus, 2021 buyers have a special one-off option to upgrade. WooCommerce integration is a feature of Premium (our higher plan, not mapped to LTD), but we wanted to offer people an in-between from Growth

Growth = the plan mapped to LTD. So with this, people get kinda like a Growth+. No MRR subscriber from Growth gets WooCommerce. This way, you’re not forced to upgrade to tier 6 of 2025 campaign (or Premium MRR subscription).

As for Shopify, it’s definitely on our radar, as it's the next obvious integration. We know it’s a dealbreaker for some, but we don’t want to promise stuff that'll tie our hands down the line. We’d rather ship things right than rush out something flaky.

That said, a lot of folks are already running store-driven flows using:

• Zapier, Pabbly, or Make
• Custom tagging and segmentation
• Behavior-based automations post-purchase

Let me know what kind of store you’re building!! Happy to offer some ideas on how people are using Encharge creatively while we build this out. 🙌

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