A: Hey, thanks very much for the question. This is a great question and something that I'm sure will be quite useful to others reading this.

In a very simple sense, one way to think of the difference is that Zoom mostly cares about the broadcast but doesn't do a very good job with everything else, such as registration pages, ticketing, analytics, reporting, upsells, landing page design, beautiful emails, and affiliate programs etc.

On the flip side, HeySummit integrates with a wide range of broadcast providers like Zoom, but then compliments them around all the parts I just mentioned: registration pages, reporting, ticketing, registration, etc. This allows you to create a comprehensive, professional, and on-brand event experience whilst still using the video or broadcast platform of your choice.

In terms of your question about the comment feed in Zoom, just note that 95% of the broadcast integrations we support are what we can think of as embeddable experiences. That is to say, the stream or the pre-recorded video will be fully embedded in your HeySummit talk pages.

In those cases, we have our own chat, Q&A, and polling components that sit alongside that embedded video stream, allowing your attendees to watch the video and engage in chat simultaneously. However, with a small number of our integrations, such as Zoom, they are not embeddable in the same way.

If you were to use Zoom, He Summit will still do all the back-end work to create the webinar for you, register every single attendee, and create unique links for them. However, when it comes to the broadcast itself, our emails will go out to your attendees with the Zoom link they need to watch the broadcast.

This essentially means that any chat or interactivity that Zoom provides will be done within the Zoom application and not in HeySummit.

I appreciate that this is getting into the weeds a bit and involves some detail, so please let me know if anything is unclear, and I'd be happy to follow up.