Q: subid & tracking pixel
Hello,
First of all, congratulations on your software!
We are an agency managing several affiliate programs across networks like Awin, CJ, and others.
We would like to know if your tool can replace one of these networks. Specifically, our affiliates use APIs from networks such as Awin to retrieve transaction data, including unique subIDs added to each link. Is this functionality available in Push Lap Growth?
Additionally, could you please explain how the tracking system works? For example:
- Does it require adding a pixel code on every website?
- Is tracking based on last click attribution?
- How does it interact with other UTM parameters?
Thank you in advance for your help!
Ayo_PushLapGrowth
May 13, 2025A: Thanks for the kind words!
Yes, we have a public API: documentation is available at https://developers.pushlapgrowth.com.
Currently, each affiliate is issued one unique link and we track based on that. We don’t yet support subID tracking at the link level, but it’s on our roadmap for this month to allow affiliates to generate multiple unique links with subIDs.
Our tracking system currently requires placing a pixel on each website. Right now, tracking is cookie-based and follows last-touch attribution. We don’t ingest or consider other UTM parameters at this time. Cookie-less tracking is also on our roadmap although i don't have a specific timeline yet.
Let us know if you have any other questions!